How to Repost an Instagram Story in 4 Steps

Reposting Instagram Stories is a simple process, but some nuances to it can trip you up. For example, did you know that if you don't follow someone, you can't repost their Story? Or that the person whose Story you share will get a notification? Before you hit the repost button, it's helpful to know the rules.

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Benefits of Reposting Instagram Stories

Amplifying Your Reach: Why Reposting Matters

Reposting content expands your audience. When you share a post from another creator, it appears on your feed, exposing your profile to their followers. This cross-pollination can lead to new followers, increased engagement, and greater visibility. For instance, if you’re a fitness influencer and you repost a workout video from a popular coach, their followers may discover your profile and start following you.

Building Community and Fostering Relationships: The Power of Reposting

Reposting content from your followers or other creators helps build your community. It shows appreciation for their creativity and encourages user-generated content (UGC). When you share UGC, you acknowledge your audience, strengthening the bond between you and your followers. For example, a fashion brand that reposts photos of customers wearing their products not only showcases merchandise but also celebrates loyal customers.

Content Diversification: Freshen Up Your Feed With Reposts

Reposting allows you to diversify your content without constantly creating new material. You can share different perspectives, styles, and voices, keeping your feed dynamic and engaging. For instance, a travel blogger might repost stunning travel photos taken by fellow globetrotters, adding variety to their feed alongside original content.

Showcasing User Testimonials and Reviews: Build Trust With Reposts

Reposting positive reviews, testimonials, or shout-outs from satisfied customers reinforces your credibility and trustworthiness. It’s a subtle way to demonstrate social proof and build trust. For example, a restaurant that reposts a customer’s Instagram story praising their delicious food highlights the quality of their offerings while encouraging others to visit.

Curating Relevant Content: Position Yourself As A Resource

Reposting allows you to curate content related to your niche or industry. By sharing valuable insights, news, or trends from other experts, you position yourself as a knowledgeable resource. For instance, a marketing agency that reposts an infographic about the latest social media algorithms provides timely information and is seen as an authority in the field.

Promoting Collaborations and Partnerships: Strengthen Your Network

Reposting content from collaborators, influencers, or brand partners not only strengthens your professional relationships but also fosters a sense of community. It’s a way to reciprocate support and promote joint initiatives. For example, a beauty brand that reposts a makeup tutorial video featuring a popular influencer helps the influencer gain exposure while the brand benefits from association with their expertise.

Driving Traffic and Conversions: Use Reposting As A Tool

When you repost content related to your products, services, or events, you can include strategic calls-to-action (CTAs) to encourage engagement. Whether it’s directing users to your website, encouraging sign-ups, or promoting a sale, reposting becomes a conversion tool. For instance, an e-commerce store that reposts customer photos wearing their clothing items and includes a CTA to shop the look on their website drives traffic and boosts sales.

Instagram - How to Repost Instagram Story

Reposting an Instagram Story is simple, but there are a few key steps to follow. If someone tags you in their Story, Instagram automatically sends you a direct message with the Story included. From there, you can easily share it with your followers. Here’s how:

Open the Instagram Story where you've been tagged.
Tap the “Add to Story” button that appears.
Customize the Story by adding text, GIFs, emojis, stickers, or other creative elements to make it your own.
Share the updated Story on your Instagram Story for your followers to see.

This method works only for Stories where you've been mentioned. If you want to share a Story you weren’t tagged in, you’ll need to use alternative methods like taking a screenshot or using a third-party app.

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Write an outline/prompt,
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5 Useful Tips to Make Instagram Stories

Person Making Story - How to Repost Instagram Story

1. Consistency is Key

When it comes to Instagram Stories, consistency is crucial. Post regularly to keep your audience engaged and improve your reach. Experiment with various types of content and track your results to determine the most effective approach for your brand.

2. Make Stories Interactive

Don’t let your followers just watch your Stories; get them involved! Use polls, quizzes, questions, and emoji sliders to encourage interaction. Not only will this make your Stories more engaging, but they’ll also improve your engagement rates and provide you with valuable insights into your audience.

3. Use a Story Arc

Think of your Instagram Stories like a mini movie. They should have a beginning, middle, and end that draws viewers in and keeps them watching. Create a hook to grab attention, deliver your message, and then leave your audience wanting more with a cliffhanger or teaser for what’s next.

4. Be Smart With Highlights

Instagram Highlights are a great way to keep your best Stories accessible for longer than 24 hours. But don’t go overboard, highlights are like a menu, and too many options can be overwhelming. Use them strategically to showcase categories like FAQs, tutorials, and events.

5. Don’t Forget About Captions and Text

Many viewers watch Instagram Stories without sound, so always include captions if you’re speaking. Text overlays can also serve as hooks or convey additional information. And while hashtags are useful for discoverability, use them sparingly and position them neatly at the bottom of your Story to avoid clutter.

9 Tips to Create Instagram Reels

Stuff Laying - How to Repost Instagram Story

1. Leverage Crayo AI for Effortless Video Creation

Crayo AI streamlines the process of producing high-quality short videos. With its ability to generate unlimited clips simultaneously, Crayo saves time and enhances creativity. It automatically provides captions, effects, backgrounds, and music, allowing users to focus on content.

Simply outline your idea, customize your video with Crayo’s templates, and export. Utilize this tool to maximize viral potential and facilitate easy monetization through programs like TikTok’s Creator Fund. Try Crayo’s free clip creator now, no account needed.

2. Stay Ahead of the Trend Curve

To maximize engagement on Instagram Reels, align your content with current trends and challenges. Explore Instagram’s Reels section, trending hashtags, and the Explore page to identify viral prompts. Tools like Google Trends can also track broader online trends. By creating timely content, you boost your chances of going viral and reaching new audiences.

3. Start with an Attention-Grabbing Hook

The first few seconds of your Reel are crucial for viewer retention. Begin with a strong hook such as a compelling visual, an intriguing question, or a surprising statement to capture attention immediately. Experiment with various opening techniques to find what resonates with your audience. A captivating start encourages viewers to watch your video in full and share it with others.

4. Maintain a Consistent Posting Schedule

Regularly posting Reels helps you grow your audience and increase engagement. While there’s no set rule for frequency, aim for at least one video per week. As you become more comfortable with the format, you can gradually increase the frequency of your posts. Consistency helps train your audience to expect new content from you, while quality should always remain your top priority.

5. Identify and Target Your Niche

Focusing your Reels around a specific niche helps you reach and engage your target audience. Research to identify the topics that are most popular among your target audience. Use Instagram’s search function to uncover trending hashtags and themes related to your industry. By creating content that directly addresses your audience’s interests, you increase your chances of going viral and being discovered by new viewers.

6. Incorporate Popular Sounds and Music

Using trending music or sounds in your Reels can increase your chances of going viral. Audio tracks often have their dedicated search pages, making it easier for users to discover content that features them. Additionally, incorporating popular audio can help set the tone for your video and make it more engaging. Experiment with different styles of music and sounds to see what resonates with your audience.

7. Optimize Your Reels with Relevant Hashtags

Hashtags improve the discoverability of your Reels by categorizing them for search purposes. Use a mix of broad and niche hashtags to reach both larger and more targeted audiences. Research trending hashtags related to your content and experiment with different combinations to determine which ones drive the most views. Regularly updating your hashtag strategy will help you stay current and maximize your reach.

8. Ensure Your Videos Are the Right Size

Instagram Reels are designed for mobile viewing, so use a vertical format with an aspect ratio of 9:16. This ensures your videos display correctly on users’ screens without cropping essential elements. The optimal resolution for Reels is 1080 x 1920 pixels. Utilizing editing tools can help you format your videos correctly and enhance their overall quality.

9. Analyze Your Competitors’ Reels

Monitoring your competitors’ Reels can provide valuable insights into successful strategies and areas for improvement. Track their posting frequency, content style, use of trends, and engagement metrics to inform your approach. Additionally, analyzing competitors can help you identify market gaps and unique angles for your content. Use these insights to optimize your Reels for maximum reach and impact.

Create Viral Shorts In Seconds With Crayo

Crayo AI is an innovative tool that streamlines the process of creating short videos, such as TikToks or Instagram Reels. With Crayo, you can generate unlimited short videos in minutes. Simply provide a prompt, customize your video with pre-made templates, and export your clip. Crayo also helps you go viral with features like auto-generated captions and music.