Creating a killer YouTube video on a budget? Finding the best free video editing software can feel like a wild goose chase. And if you're focused on what to post on tiktok to go viral, you'll want to know which tools can help you create viral short videos for YouTube. Fortunately, this guide will show you how to use the top free video editors to spice up your content for YouTube and TikTok and provide tips on editing your videos for maximum impact.
Crayo AI can help you create viral short videos and find the best free video editing software for YouTube. Use the clip creator tool in minutes to create viral videos from existing content, like your YouTube videos.
Table Of Contents
Importance of Editing YouTube Videos
1. Hooking and Holding: The Potential of Engagement
Editing is crucial in captivating your audience from the get-go. Poor editing can ruin even the best ideas before they can engage viewers. With YouTube's algorithms valuing videos that keep viewers watching until the end, it's essential to grab their attention quickly and keep it. Sometimes, all it takes is eye-catching graphics and clear sound to do the trick, while other times, a video might need an intro trailer to tease the viewer with what's to come.
Skilled editors know how to choose the most captivating parts of a video and showcase them upfront to hook the audience. Once the opening is solid, smooth transitions that fit into a coherent narrative are key to maintaining engagement and keeping viewers watching, precisely what the YouTube algorithm rewards.
2. Building Brand Identity: Consistency is Key
Regular viewers of your channel may wonder how you edit your videos. The most popular YouTubers often don't—they hire professional editors. It’s no secret that popular YouTube channels usually use the same intro formula in each video. This isn’t only about engagement, as mentioned above. It’s about creating familiarity. Viewers who know what to expect from a creator will likely be loyal fans. If each video feels different, it can confuse the viewer and reduce the click rates of other videos in the creator’s library.
However, change can be a good thing. Many channels have died on the vine because they didn’t innovate. Signature graphics and effects used throughout a creator’s content serve as hallmarks of a brand. Any changes should be introduced slowly and book-ended by familiar themes so that a content creator can try new ideas over time and keep what is successful.
3. Enhancing Revenue Opportunities: A Polished Product
Earning money through YouTube ad revenue is only one potential way to make money through content creation. Many creators earn money through sponsorships and selling merchandise. Sponsors will only associate their brand identity with a polished product. Creators with consistent viewership and a working formula are a sponsor’s dream. YouTube advertising isn’t the same as advertising on television.
Videos may continue to garner views for years, which means sponsors aren’t investing for today. They are investing for the future. Knowing that a creator is consistent helps advertisers sleep easier at night. Similarly, selling merch that contains inside jokes or phrases known only to loyal fans relies upon these being used regularly. Professional editors know a good thing when they see it and can often help content creators enhance their strengths with selective editing.
15 Practical Video Editing Tips for YouTube
1. Streamline with Crayo AI
Crayo AI is a game-changer, allowing you to create short viral videos swiftly. This tool lets you whip up endless shorts with autogenerated captions, effects, backgrounds, and music. You can even cash in on the TikTok creator fund with Crayo’s efficiency. The process is as easy as 1-2-3: jot down a prompt, select a style from free templates, and export. Hit the ‘Try Now’ button on their homepage to start without any signup hassle.
2. Speed Up with a Fast Computer
Video editing demands speed. Swap your old hard disk for an SSD to boost export, loading, and rendering times. Upgrading your RAM to at least 8GB can also help. And don’t forget to ensure your video card and processor meet your editor’s requirements.
3. Master Your Craft with Tutorials
Jump into video editing tutorials to hone your skills. Platforms like Skillshare and Red Giant offer a treasure trove of free resources. Zero in on tutorials specific to your editing software and content style to level up your editing game.
4. Cut the Junk Footage
Don’t let unusable footage drag your video down. Cut out mistakes, parts with bad audio, or low-quality sections. This keeps your final product polished and professional.
5. Separate Audio and Video Tracks
Recording audio and video separately is a pro move. Known as multitrack recording, this technique gives you flexibility in editing and results in a higher-quality video.
6. Get Fast with Keyboard Shortcuts
Learn the keyboard shortcuts for your editing software. They can save time on repeated actions like undoing, redoing, and deleting. Investing in a specialized editing keyboard can also speed things up.
7. Nail the Pacing
Editing isn’t just about cutting and pasting; it’s about pacing. Use cuts thoughtfully to keep your video’s speed steady. Match the speed of each scene to its tone to create a smooth flow.
8. Enhance with Text and Graphics
Use simple fonts for text, and don’t shy away from adding motion graphics to enhance your video. Whether you create them or use templates, graphics can significantly boost your video’s appeal.
9. Add Interest with Cutaways
Cutaways are a staple in video editing. They switch from one shot to another and help alter the pace, draw attention, and maintain viewer interest. Make them an essential part of your toolkit.
10. Correct and Grade Your Colors
Color correction and grading are crucial. Correction ensures consistency across scenes, while grading makes them pop. These techniques can set the mood and evoke emotions, making your video more engaging.
11. Trim the Fluff
Keep your videos concise and engaging by trimming out unnecessary parts. Identify your core message and remove anything that doesn’t serve that purpose. This keeps viewers hooked without getting bored.
12. Learn the Lingo
Familiarize yourself with video editing terms like cutaways, jump cuts, and match cuts. Understanding these will make you more proficient with editing software and techniques.
13. Mix Up Shots and Angles
Variety is your friend when it comes to shots and angles. Use a mix of wide shots, close-ups, and dynamic angles to keep your audience engaged and your video visually appealing.
14. Free Up Space with External Drives
Store your massive video files on an external drive. This will save space on your computer and speed up rendering times, making your editing process smoother.
15. Boost with Sound Effects and Music
Sound effects and music can boost your videos, adding an emotional and dynamic layer. They can set the mood, guide the narrative, and make your content more immersive.
Related Reading
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• How Do You Go Viral
• What Is Considered Viral
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• How To Make Short Videos
• What Kind of Videos Go Viral on TikTok
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12 Best Free Video Editing Software for YouTube
1. Crayo AI: The Ultimate Shortcut to Viral TikTok Videos
Crayo AI is a powerhouse for creating short videos in record time. This tool auto-generates captions, effects, background, and music, making it the perfect companion for those looking to quickly produce TikTok content and cash in on the creator fund program.
2. Wondershare Filmora: Beginner-Friendly with a Professional Edge
Wondershare Filmora strikes a balance between being user-friendly and feature-rich. Its intuitive timeline and built-in screen recording make it an excellent pick for novices and seasoned editors.
Pros
Extensive editing tools
Cross-platform compatibility
Helpful AI features
Cons
Occasionally tricky interface
Lacks effects preview
3. PowerDirector: Award-Winning and Easy to Use
PowerDirector is packed with features and is recognized by tech publications as one of the best. Its user-friendly interface features tooltips for easy navigation.
Pros
Comprehensive editing options
Tons of templates and effects
Cons
Stock content requires a subscription
4. Adobe Premiere Elements: A Gentle Introduction to Pro-Level Editing
Adobe Premiere Elements offers an accessible editing experience and provides pro tools. This software serves as a stepping stone to more advanced Adobe products.
Pros
One-time purchase
Stable and easy to use
Cons
Higher initial cost
The interface may seem outdated
5. Corel VideoStudio Ultimate: Unique Face Effects and Advanced Features
Corel VideoStudio Ultimate is excellent for beginners and those interested in advanced features like Face Effects. It includes Instant Project templates and FastFlick for quick movie creation.
Pros
Easy-to-use advanced tools
Customizable title templates
Cons
Windows only
Inconsistent AR Stickers
6. Magix Movie Studio: Ideal for Social Media Content
Magix Movie Studio has made improvements that make it easier for beginners. It offers video templates designed for social media platforms and automatic resizing for smartphone footage.
Pros
Excellent import interface
Fast rendering
Cons
PC-only
Complex pricing model
7. OpenShot: Open-Source and Beginner-Friendly
OpenShot stands out for its customization options, allowing users to tailor the interface to their preferences. It offers a suite of free tools, making it accessible to all.
Pros
Customizable interface
Completely free
Cons
Potential for bugs
Slow exporting
8. VideoPad: Streamlined Social Media Publishing
VideoPad offers features that simplify social media publishing, such as direct video uploads to Facebook and YouTube. It also has tools for video optimization and metadata editing.
Pros
Easy drag-and-drop templates
Good output options for social media
Cons
Outdated appearance
Stability issues
9. iMovie: Quick Edits with Magic Movie
iMovie's Magic Movie feature creates instant movies from selected media. It’s pre-installed on Macs and iPhones, making it accessible and cost-effective.
Pros
Built-in file management
Free and pre-installed on Apple devices
Cons
Limited advanced features
Only two video tracks
10. Movavi Video Editor: User-Friendly with AI Tools
Movavi Video Editor has an easy-to-navigate interface and one-click effects. It offers a range of titles, effects, and AI tools for simple editing.
Pros
Intuitive interface
Quick effects
Cons
Slow rendering
Missing Multicam and 360-degree editing
11. EaseUS Video Editor: Simplified for Beginners
EaseUS Video Editor is straightforward and offers creative filters with a click. Its interface has icons that are easily accessible for easy navigation.
Pros
Good format support
User-friendly interface
Cons
Limited features
The free version lacks effects
12. Kapwing: Streamlined Subtitle Integration
Kapwing is an online platform that simplifies video editing and subtitle integration. It auto-generates AI subtitles, making it great for creating accessible videos.
Pros
Includes meme generator and screen recorder
Extensive template library
Cons
High monthly fee for the Pro version
User complaints of freezing/lag
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20 Best Niches for YouTube Videos
1. Unlocking Knowledge with Educational Content
Educational content is a YouTube goldmine. From how-to guides to full-blown online courses, the opportunities are endless. People flock to these videos to acquire new skills or gain insights into specific topics. Blippi, a leading educational channel for kids, boasts over 20 million subscribers and reels in 100K+ views per video. Their monthly earnings? A cool $31K to $500K.
2. Tech Reviews: The Gadget Goldmine
Tech reviews are a money-making machine on YouTube. Users turn to reviews for guidance before dropping big bucks on the latest gadget. Marques Brownlee, a top tech reviewer, commands an audience of 19 million subscribers, with each video racking millions of views. His channel makes between $13.6K and $200K monthly.
3. Entertainment and Music: The Big Bucks
These niches can be incredibly lucrative if you’re into music or making people laugh. MrBeast, a master of entertainment, boasts over 200 million subscribers and snags 100M+ views per video. His monthly ad earnings? A staggering $700K to $12M.
4. Cooking Up Success with Food Content
Food channels remain wildly popular. From recipe videos to mukbangs, viewers can’t get enough. Joshua Weissman, a culinary sensation with over nine million subscribers, enjoys monthly earnings between $10K and $170K.
5. Gaming: The Virtual Playground
Gaming channels are cash cows on YouTube. With countless games boasting massive fan bases, content like Let’s Plays and reviews thrive. LilSimsie, a Sims 4 YouTuber, has two million subscribers and earns between $2.6K and $42.3K monthly.
6. Health and Fitness: Building a Strong Audience
Health and fitness content is booming on YouTube. From workout videos to wellness tips, creators like Sanne Vloet, with 1.7 million subscribers, earn between $400 and $7.5K monthly.
7. Personal Finance: Your Path to Profit
Finance channels report higher CPMs, making them incredibly profitable. Nischa, a finance creator with over a million subscribers, earns between $500 and $9.7K monthly, offering budgeting tips and investment strategies.
8. Beauty and Fashion: Where Trends Turn to Gold
Beauty and fashion channels are booming as consumers seek makeup tutorials and product reviews. Tati, a beauty influencer with over eight million subscribers, earns between $300 and $5.7K monthly.
9. DIY and Crafts: Creativity Pays Off
DIY and craft content captivates audiences. The Sorry Girls, a Canadian DIY group, has over two million subscribers and earns between $1.1K and $18K monthly.
10. Travel and Vlogs: Adventures in Earning
Travel channels featuring guides and destination reviews are highly sought after. Emma Chamberlain, a successful vlogger with over 12 million subscribers, earns between $500 and $9.3K monthly.
11. Pets and Animals: Cute and Lucrative
Animal videos are irresistible. Paul Cuffaro, a pet lover with over two million subscribers, earns between $2.8K and $45K monthly with engaging content.
12. Real Estate: Profits in Property
Real estate channels are thriving, offering property tours and market analysis. Graham Stephan, a real estate creator with nearly five million subscribers, earns over $100K monthly.
13. Parenting and Family: Heartwarming Content That Pays
Parenting channels offer tips and family vlogs that resonate. The Trench Family, with 8.8 million subscribers, earns between $73K and 1.2M monthly.
14. Product Reviews and Unboxings: Curiosity Sells
Unboxing and review videos are incredibly popular. With over four million subscribers, Hope Scope's channel earns between $7.3K and $124K monthly.
15. Motivation and Self-Improvement: Inspiring Earnings
Motivational content appeals to a broad audience. Ali Abdaal, with over five million subscribers, earns $27,000 weekly in passive income.
16. Automotive: Revving Up Revenue
Car enthusiasts flock to automotive content. Cleetus McFarland, with over three million subscribers, earns between $7.5K and $119K monthly.
17. Photography and Videography: Art Meets Profit
Photography channels are thriving. With over five million subscribers, Peter McKinnon earns between $300 and $6K monthly.
18. Home Improvement and Gardening: Growing Profits
DIY home projects and gardening tips are gaining popularity. With 1.9 million subscribers, Garden Answer earns between $1.6K and $26K monthly.
19. Mental Health and Wellness: A Path to Prosperity
Mental health and wellness channels have massive potential. Therapy in a Nutshell, with over a million subscribers, earns between $6 and $10K monthly.
20. Sports and Fitness: A Winning Strategy
Sports and fitness content is incredibly profitable. Goal 90, a football-focused channel, earns between $600 and $7.2K monthly. Looking to create viral content? Try Crayo’s free clip creator tool today and transform your ideas into viral shorts in seconds. No account is required!
Create Viral Shorts In Seconds With Crayo
Creating content that resonates with your audience requires an efficient workflow. Crayo AI is your new best friend for making short videos in record time. This free video editing software for TikTok lets you produce a batch of shorts in seconds. Start with a simple prompt or outline. Then, select from various styles, backgrounds, and music to give your video a unique flair.
With Crayo, you can make the most of the TikTok creator fund program and turn your ideas into viral videos without a hitch. Plus, you don’t even need an account. Just hit the ‘Try Now’ button on Crayo’s homepage and start creating.
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