If you've ever felt stumped about when to post on YouTube, you're not alone. Many creators find timing challenging, but optimizing video tags can be just as important. Tags help improve your video's visibility, so understanding how they work is worth it.
In this guide, we'll explore how tags on YouTube can help you reach your goals, like creating viral short videos, and provide practical tips for using them effectively.
Crayo AI's clip creator tool can help you get the most out of your YouTube tags. This tool makes it easy to identify the best tags for your videos so you can focus on creating great content and growing your channel.
Table Of Contents
How Important Are Tags On
YouTube
The Role of YouTube Tags: Enhancing Your Video’s Context
YouTube tags serve as a helpful tool to provide context about your video. They work behind the scenes, giving YouTube clues about your content, especially when your title or description isn’t straightforward. Think of them as your video’s whisperer, helping correct any misunderstandings about your content. If your title or description is ambiguous, tags guide YouTube’s algorithm to properly categorize your video.
YouTube Tags: Boosting Discoverability, But Just a Little
Tags can slightly increase your video’s chances of appearing in related search results or recommendations. While this boost isn’t huge, every bit helps when you’re trying to get noticed. However, other factors have a much bigger impact on your video’s performance.
The Heavyweights: What Matters More Than Tags
Regarding YouTube SEO, some elements carry more weight than tags. Your video title is crucial. It should be keyword-rich and crafted with care. The description is another big player. It needs to be clear and detailed, with relevant keywords sprinkled throughout. Thumbnails also play a major role. An eye-catching thumbnail can reel viewers in, signaling that your video is relevant to YouTube. And let’s not forget engagement metrics like watch time and likes, which are much more significant than tags.
Making Tags Work for You: When They Come in Handy
While tags aren’t the main event, they can still be useful. If your video includes unusual spellings, synonyms, or regional slang, tags can help YouTube understand your content better. They’re also handy for targeting long-tail keywords or less competitive phrases. And if your title or description might be vague or open to interpretation, tags can provide some much-needed clarity.
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How to Find YouTube Tags
YouTube Studio: Your Tag Treasure Trove
Unlocking the potential of YouTube tags begins in YouTube Studio, a treasure trove of insights for content creators. Start by heading to the Reach tab to uncover how your audience discovers your channel. Examine the Traffic source types and YouTube search reports to identify search terms and keyword opportunities. Dive deeper into the Traffic source: Suggested videos section to find out which related videos drive traffic to your content. These insights can help you craft a winning tag strategy that resonates with your audience and boosts your visibility.
Use YouTube Autocomplete to Generate Tags
Equip the potential of YouTube’s search predictions to fuel your tag game. Simply type a relevant term into YouTube’s search bar and watch as the autocomplete feature generates suggestions. These suggestions can provide valuable insights into what users are searching for and can be incorporated into your YouTube keyword tags. This tactic can help you stay on top of trending topics and ensure your content is always in demand.
Conductor: Your Secret Weapon for YouTube SEO
Conductor offers tools to help you discover the best keywords for your YouTube tags. Use the Result Types feature to identify search queries that appear in search results and uncover insights like "People Also Ask" information. The YouTube Video Performance feature shows you the top referring keywords on YouTube, which can be added to your tags for maximum impact. The Explorer feature enables you to discover high-converting keywords perfect for your content. With Conductor, you can optimize your tags for SEO success and drive more traffic to your videos.
Google Trends: Discover Trending YouTube Keywords
Google Trends is another valuable resource for finding trending keywords for your YouTube tags. Search for a term and drop it down on YouTube search to see related topics and queries. These insights can help you identify relevant keywords for your tags and ensure your content always aligns with current trends. With Google Trends, you can stay ahead of the curve and keep your content fresh and engaging.
Maximize Your YouTube Tag Strategy with Crayo AI
Crayo AI’s clip creator tool is the fastest way to create short videos and make money with the TikTok creator fund program. With Crayo, you can go from ideas to short videos in seconds. Simply write an outline or prompt, customize the style with free templates, and finish and export. Try Crayo’s free clip creator tool today — just click the ‘Try Now’ button on our homepage to get started. No account is required!
6 Best Practices for YouTube Tags
1. Maximize Your Content Creation with Crayo AI
Crayo AI is your go-to tool for crafting short videos at lightning speed. You can easily churn out endless shorts, complete with captions, effects, backgrounds, and music that are automatically generated for you. Want a quick way to earn some cash with the TikTok Creator Fund? Crayo makes it happen. Just follow these simple steps:
Write an outline or prompt,
Choose a style by selecting backgrounds, narrators, and music from Crayo’s free templates,
Finish and export. It's that easy.
Get started with Crayo’s free clip creator tool today — just click the ‘Try Now’ button on our homepage. No account is needed.
2. Keep Your Tags Simple and Relevant
When adding tags to your YouTube videos, less is more. Using too many irrelevant tags can push your content down in search results. The algorithm favors relevance, so stick to 31 to 40 tags of two to three words each for optimal results. This approach ensures your video is shown to the right audience.
3. Tap into Trending Tags for More Views
Use YouTube’s auto-suggest feature to find trending tags. Start typing your tag into the search bar, and you’ll see a list of recommended tags that are currently popular. Incorporating these into your video can boost its visibility and appeal.
4. Balance Specific and Broad Tags
Using a mix of specific and broad tags helps users find your videos more easily. For example, if you’re focusing on real estate in Los Angeles, use specific tags like “Los Angeles real estate” while also including broader tags like “real estate” or “homes for sale.” This strategy ensures your video reaches a wider audience without losing its niche focus.
5. Expand Your Reach with Synonyms
Broaden your tag strategy by including synonyms. If you’re a travel vlogger, for instance, use tags like “travel,” “vacation,” and “trip.” This helps you capture different search queries and reach a more diverse audience.
6. Get Inspired by Competitors’ Tags
Check out your competitors’ tags for inspiration. If they’re ranking high for certain keywords, there’s a good chance those tags are effective. To see a video's tags, open the video page on Google Chrome or Firefox, right-click, and select View Source. Then, search for “keywords” in the source code.
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15 Other SEO Tips for YouTube
1. Boost Your Videos with Crayo AI
Crayo AI is your go-to for top-notch short videos. With Crayo, you can create unlimited short clips in no time. It even generates captions, effects, backgrounds, and music automatically. Consider whipping up viral shorts in seconds. Just write a prompt, customize the style and export. Click ‘Try Now’ on Crayo’s homepage to start—no account is needed!
2. Keyword Research: The Foundation of YouTube SEO
Keywords are your entry ticket to YouTube’s algorithm. They tell YouTube what your video is about so it can index and rank it accordingly. Use YouTube’s search bar autocomplete to find popular keywords. Check out competitors in your niche to see what terms they’re using. And don’t forget to analyze your channel’s stats to uncover terms already working for you.
3. Choose Keywords with Real Potential
While popular keywords seem tempting, they come with fierce competition. Instead, aim for long-tail keywords. These are longer, less competitive phrases and often indicate a more specific search intent. They help you rank better and attract viewers who are more likely to engage with your content.
4. Ensure Accurate Closed Captions
YouTube’s auto-captions are about 70% accurate, which isn’t good enough. By adding precise closed captions, you not only improve accessibility but also boost your SEO. Search engines can crawl the text of captions, helping them understand and rank your video. Plus, captions increase user engagement and retention.
5. Craft a Compelling Video Title
Your video title is crucial for both YouTube and viewers. It should include your main keyword and be as close as possible to the search terms users are entering. Keep it concise—around 47-48 characters—as longer titles tend to perform worse. Use creativity to make your title enticing and encourage clicks.
6. Add a Transcript to Your Video Description
Use the video description to include a transcript of your dialogue. This makes your video more scannable and can improve engagement. Descriptions help YouTube understand your video’s content, so include keywords here. Use the space wisely—5,000 characters is enough to provide detailed info and CTAs.
7. Tag Your Video Effectively
On YouTube, tags are still important. They help YouTube understand your video’s content and recommend it to users. Use 6 to 8 relevant tags that accurately describe your video. Don’t confuse the algorithm with unrelated terms.
8. Expand Your Reach with Multilingual Subtitles
Offer subtitles in multiple languages to reach a global audience. This expands your potential viewer base and can help your video rank higher in non-English searches. Just make sure your translations are accurate.
9. Optimize Your Video Description
Your video description is not just a summary—it’s a tool to persuade users to click and engage. Include keywords, add CTAs, and use timestamps to highlight key moments. Keep it engaging and informative to boost video performance.
10. Edit the File Name for SEO
Before uploading, rename your video file to include the main keyword. This small step helps YouTube identify your video’s topic immediately.
11. Optimize Titles, Descriptions, and Tags
Ensure all your video’s texts are keyword-optimized. But don’t overdo it—write for humans, not search engines. Use natural language and prioritize clarity.
12. Go for Longer Videos
Longer videos tend to perform better. Aim for around 10 minutes, but focus on quality over length. Longer content often meets viewer expectations for depth and detail.
13. Use Eye-Catching Thumbnails
Your thumbnail is the first impression viewers get. Use high-quality images that are visually representative of your content. Facial close-ups are effective, and make sure YouTube’s overlays don’t obstruct the thumbnail.
14. Increase CTR with Engaging Elements
Boost your click-through rate by optimizing the title, description, and thumbnail. These elements should be attractive and relevant to the search query to encourage clicks.
15. Utilize YouTube Cards and End Screens
YouTube cards and end screens keep viewers engaged and prompt them to take action. Use them to direct viewers to more content, subscribe, or visit your website. They’re a great way to boost engagement and ranking.
Create Viral Shorts In Seconds With Crayo
Timing on YouTube is crucial. You want to post when your audience is most active. This can mean the difference between a video that gets lost in the shuffle and one that goes viral. Ideally, you’ll want to post during peak hours. Typically, this means late afternoons and evenings on weekdays and early afternoons on weekends. However, every audience is different. Use YouTube Analytics to find out when your specific audience is most active, and aim to post during those times.
Understanding the Algorithm
YouTube’s algorithm is a bit of a mystery, but we know a few things for sure. The algorithm favors videos that get a lot of engagement in a short period. This means you want to encourage viewers to like, comment, and share your video as soon as it’s posted. The more engagement you get early on, the more your video will likely be recommended to other viewers. This is another reason why timing is important—you want to post when your audience is most likely to engage with your content.
How to Use Tags Effectively
Tags are another important component of YouTube’s algorithm. They help the platform understand your video and who might be interested in watching it. Use tags that are relevant to your content and audience. Don’t just throw in random tags, hoping to get more views. Instead, consider what your audience is searching for and use those keywords as tags. This will help your video reach the right people and get more traction.
The Importance of Titles and Thumbnails
Your video’s title and thumbnail are the first things viewers will see, so it’s important to make them compelling. Use keywords in your title to help your video appear in search results, and make sure your thumbnail is eye-catching and accurately represents your content. A good thumbnail can entice viewers to click on your video, which can help increase your watch time and engagement.
Crayo AI can change the way you make content. If you’re looking to churn out engaging shorts quickly, Crayo's got your back. Start by sketching out your idea with an outline. Crayo lets you select a background, voice, and music from there. Once your style is locked in, Crayo does the rest, such as captions, effects, etc.
It's a game-changer for creators looking to go viral and make money. With its smooth process and no-account-required policy, you’re just minutes away from creating clips that can capture attention and boost your views.
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