small business owners working according to youtube Shorts best practices
small business owners working according to youtube Shorts best practices

Are you looking to enhance your YouTube channel's presence and elevate engagement? Dive into our blog on YouTube Shorts best practices, where we unveil the secrets to mastering this popular video format. With the right strategies in place, you can boost viewership, increase subscribers, and even unlock the potential for YouTube Shorts monetization. Discover how to make the most of YouTube Shorts and propel your channel to new heights.

Table of Contents

What Are YouTube Shorts?

person recording a video - youtube Shorts best practices

YouTube Shorts refer to the bite-sized vertical video format of YouTube. The feature allows you to craft, edit, and publish brief, vertical videos using the dedicated Shorts camera experience on the YouTube app. Like Reels and TikTok, YouTube Shorts gives you the flexibility to speed up or slow down your recording speed, add filters, string videos together, add captions, remix audio or video clips, and more. 

The feature also enables you to add an audio clip or song from the YouTube audio library for personal, non-commercial, and entertainment purposes only. You have the limit of creating a 15-second clip only if you add audio from the YouTube audio library to your video.

4 Benefits of YouTube Shorts

person recording a video - youtube Shorts best practices

1. YouTube Shorts is the perfect platform for short videos

It’s quick, easy, and you don’t need fancy equipment like a computer or a camera. All you need is your smartphone and you’re good to record your videos, add captions, and upload them for a massive audience. 

2. Engaging Viewers On the Go

YouTube Shorts is a handy feature for creators who are looking to engage their viewers with content that’s easy to consume. Why? Because people are always on the move and need quick videos to watch while they’re on the go.

3. Creating videos on the platform is convenient and easy too

You can easily upload multiple videos at once and even add captions to your videos to make them more engaging. This adds value and makes your videos more accessible to viewers who can’t hear them or are watching them in a noisy environment.

4. Leveraging YouTube's Massive Audience

The best part is the massive audience potential. YouTube has millions of active users on iPhone and iPad alone. This is a massive opportunity for creators to showcase their talent and content to a broad audience. 

Clip Creator Tool: Make Shorts Videos in Minutes with Crayo 

Crayo AI is the fastest way to create Shorts videos. Create unlimited Shorts videos at once. Crayo even auto generates captions, effects, background and music for you. Take advantage of an opportunity of a lifetime and make easy money with the Tiktok Creator Fund program.

Go from ideas to Shorts videos in seconds:

1. Write an outline/prompt

2. Customize the style (select a background video, voice narrator, and music from Crayo’s free templates)

3. Finish and export! Go viral, make money, and make clips in seconds with Crayo.

Try Crayo’s free clip creator tool today — just click the ‘Try Now’ button on our homepage to get started. No account required! Go from prompt to viral Shorts videos in minutes with Crayo.

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11 Effective YouTube Shorts Best Practices To Go Viral

using an app - youtube Shorts best practices

1. Video Length Matters

One key to growing your YouTube Shorts channel is by keeping your videos short and engaging. This way, you can hold your audience's attention till the end. This is why I suggest making sure your videos are between 15 and 60 seconds. Anything longer may deter your audience.

2. Niche Research is Key

Always do your homework before creating content. You need to understand your target market, what content is already performing well in your niche, and how you can make your content unique. This way, you can create engaging content that resonates with your audience.

3. Optimize Your Titles

The title of your YouTube Shorts is crucial. It is the first thing your viewers see, so make it catchy and relevant., YouTube's algorithm uses titles to index your content, so optimize your titles for search results.

4. Follow Trends for More Views

To improve the reach of your YouTube Shorts, leverage current trends, trending audio, and challenges. By staying up-to-date with what's popular on YouTube, you can create content that resonates with your audience and attracts more views.

5. Keyword Research for Better Visibility

Like Google, YouTube uses keywords to categorize and rank videos. Research keywords relevant to your content and use them strategically to improve your visibility on the platform.

6. Keep Viewers Engaged with Video Loops

YouTube Shorts videos automatically loop once they end. To keep your audience hooked, ensure a seamless transition from the end to the beginning of your video.

7. Design Eye-catching Thumbnails

Thumbnails are crucial for attracting viewers to your videos. Create custom thumbnails using tools like Canva, and make sure they are catchy and relevant to your content.

8. Repurpose Your Content

Stretch the mileage of your YouTube Shorts by repurposing them into longer blog posts, infographics, or sharing them on other social media platforms.

9. Time Your Uploads for Maximum Impact

Posting your content at the right time can significantly impact its reach. Experiment with different posting times to see when your audience is most active.

10. Add Value to Your Content

Create content that adds value to your audience's lives. Share practical tips, motivate and inspire them, or give them a fresh perspective on your business.

11. Consistency is Key

Consistent posting is essential for building an audience and maintaining their interest. Develop a posting schedule and stick to it to keep your viewers engaged.

Complete 3-Step Guide On How To Create Viral Clips and Shorts In Seconds With Crayo

person understanding youtube Shorts best practices

Here's a simple guide on how to use Crayo:

1. Write an outline/prompt

2. Customize the style (select a background video, voice narrator, and music from Crayo’s free templates)

3. Finish and export! Go viral, make money, and create clips in seconds with Crayo.

Here is a full video tutorial on how to use Crayo 💸

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Can I Monetize YouTube Shorts?

person looking to monetize - youtube Shorts best practices

You can monetize YouTube Shorts through fan funding or ad revenue. Fan funding access allows creators to sell products on YouTube. It also unlocks fan funding features like paid channel memberships, Super Chat, Super Stickers, and Super Thanks. 

Fan Funding

Creators can apply for this program if they have 500 subscribers, plus three public posts in the past 90 days, and three million valid public Shorts views in the past 90 days. Alternatively, creators with 500 subscribers and three public posts in the past 90 days, plus 3,000 valid public watch hours on long-form videos in the past 12 months can also apply.

Ad Revenue

In addition to fan funding, creators can earn ad revenue, including YouTube Shorts monetization, and revenue from YouTube Premium subscribers. Creators can apply for this program if they have 1,000 subscribers, plus 10 million public Shorts views in the past 90 days, or 1,000 subscribers and 4,000 public watch hours on long videos in the last 365 days. 

Once creators meet either of these thresholds, they can apply to the YouTube Partner Program. YouTube will review their channel and determine their eligibility, a process that usually takes about a month.

YouTube Shorts Monetization Requirements

person looking at phone - youtube Shorts best practices

To be eligible for YouTube Shorts monetization, there are specific requirements that must be met. 

  • The channel must adhere to all YouTube channel monetization policies. 

  • The creator must reside in a country where the program is available.

  • The creator should not have any active community guideline strikes against their channel. 

  • It is also mandatory for the channel to have two-step verification turned on and advanced features enabled. 

  • The creator must have an AdSense account or be willing to obtain one in order to be eligible for YouTube Shorts monetization.

Create Viral Shorts In Seconds With Crayo

Crayo AI is an innovative platform that offers a fast and efficient way to create captivating short videos. This powerful tool allows you to generate an unlimited number of Shorts videos all at once, saving you valuable time and effort. With Crayo AI, you can easily auto-generate captions, special effects, backgrounds, and even music for your videos, enhancing their appeal and engagement.

The Opportunity of a Lifetime with TikTok Creator Fund Program

When it comes to leveraging the power of short videos, there's no better time to take advantage of the TikTok Creator Fund Program. This program offers creators the opportunity to make easy money by monetizing their content on TikTok. With Crayo AI, you can now easily create Shorts videos that are perfectly tailored for the TikTok platform, helping you to maximize your chances of success in this lucrative program.

From Ideas to Viral Shorts Videos in Seconds

With Crayo AI, you can easily go from a simple idea to a viral Shorts video in a matter of seconds. 

The process is simple and straightforward:

1. Write an outline or prompt for your video

2. Customize the style of your video by selecting a background video, voice narrator, and music from Crayo's extensive library of free templates

3. Finish and export your video effortlessly

The Crayo AI platform simplifies the video creation process, allowing you to create high-quality, engaging Shorts videos in a fraction of the time it would take using traditional methods.

Transform Your Clips into Cash with Crayo

Thanks to Crayo AI, you can now transform your video clips into cash in a matter of minutes. Whether you're looking to go viral on social media or make money through the TikTok Creator Fund Program, Crayo AI has got you covered. With the platform's easy-to-use tools and features, you can create captivating Shorts videos that are sure to capture the attention of your audience and help you achieve your goals.

Try Crayo's Free Clip Creator Tool Today

Ready to take your video creation game to the next level? Try Crayo's free clip creator tool today and discover the endless possibilities it offers. With no account required, you can start creating high-quality Shorts videos that are tailored to your specific needs and preferences. 

Click the 'Try Now' button on our homepage to get started and unlock the full potential of Crayo AI.

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Experience Crayo

Crayo - your gateway to creating viral TikTok clips in seconds! Auto-generate captions, effects, background, and music for you.

AI Voice

AI Backgrounds

AI Script Generator

Copyright © 2024 Crayo AI Inc.

How it Works

Experience Crayo for Free

Crayo - your gateway to creating viral TikTok clips in seconds! Auto-generate captions, effects, background, and music for you.

AI Voice

AI Backgrounds

AI Script Generator

Copyright © 2024 Crayo AI Inc.

How it Works

Experience Crayo for free

Crayo - your gateway to creating viral TikTok clips in seconds! Auto-generate captions, effects, background, and music for you.

AI Voice

AI Backgrounds

AI Script Generator

Copyright © 2024 Crayo AI Inc.